小白网站建设的时候,看中的不是SEO,觉得只须网站上线就能了,甚至有的必要的筹备工作都没弄好,就急急忙忙上线,而且上线了,还在修改网页的布局和色彩搭配设计,修改标题和内容描述,那些小白不重视网站排名优化的最主要表现是网站急急忙忙上线后,那天看网站布局不好,色彩搭配不好,就天天改一点,每隔一段时间就修改一下样式表,这是小白常做的事,这也是小白SEO的大忌。
When the new site, and not the website optimization, as long as the website online, and even some necessary preparations are not ready, we rush on-line, but also on the line, still modify the webpage layout and color design, modify the title and description, the main performance of novice don't focus on the 网站优化 website optimization is site rush on-line, the day see webpage layout is not good, color is not good, every day to change a bit, every time you change the style sheet, it is the novice often do, this is also a novice website optimization of the taboo.下面讲一下小白网站建设不可忽视的SEO排名优化必须具备常识。
The following comment website 网站优化 optimization must have knowledge of the new site can not be ignored.1.网站模板问题。
Website template.网站上线前,必须要先将网站制作模板设计后,各种网页细节问题,也要在当地测试中弄好,不要上线后还修改网页样式,这是小白最喜欢做的事,当然假如你对网站制作不是很了解,用的是其他人的模板,这个时候你只须注意一些细节问题就好了,毕竟网站是以内容为皇的,当然不是说不看重网站模板,一个好的模板或许会带来好使户体验,对留住用户,网站回头率的提升有非常大的帮忙。所以可以设计好的出色的模板,当然非常重要,假如不可以那样就以内容为主。
Before the line on the website, must first be website template design and construction, various webpage details, also should do well in the local test, don't also modify webpage style, this is new to most like to do, of course, if you're on the webpage design is not very familiar with, is not the template, then you as long as you pay attention to some details to be good, after all, site is the content for the emperor, of course is not to say do not attach importance to the site template, a template may bring good user experience, to keep users, are of great help to improve the site back rate. So to design a good template, of course is very important, if not then content.2.网站标题问题。
Website title.小白网站上线后,喜欢频繁的修改网站标题和描述,这个也是百度对新站网站收录慢的重要原因。所以在上线前,必须要给我们的网站一个非常不错的定位,要确定好自己网站的标题,经过研究,对于网站标题,假如你能想出一个新颖的词语,那样百度蜘蛛会过多的关注你,会给你更快的网站收录,当然新颖不是说生僻,不要搞些生僻难懂的词语,自己都感觉不好看,记住一点,SEO是为了给客户体验的,不是为了讨好搜索引擎的,即便你对搜索引擎友好但你的客户体验不佳(这里主要指用户的pv量和停留时间)排名早晚是要掉的,所以在以客户体验为主的首要条件下,尽可能想个好点的标题,可以自己用百度指数查一下,标题最好如果一句通顺的话,如此用户也能记住,对搜索引擎也好,譬如设计前线素材网的标题。
New sites online, like change site title and description of frequent, this also is the main reason of Baidu included slow to railway station. So in online before, be sure to give your website a good location, to determine your site title, after the study, for the site title, if you can come up with a novel vocabulary, then Baidu spider will pay more attention to you, will give you a faster included, of course, the novel is not to say that rare, not doing understand words, feel not good, remember one thing, site optimization is to give the user experience, not to please search engine, even if you search engine friendly but your poor user experience ranking will be out, so the user experience as the premise, try to think of a better title, can use Baidu Index check, best if a way to smooth, so that the user can remember, the search engine or, such as design line material net title.3.内部链接建设问题。
Within the chain construction.网站内部链接建设,假如你的网站页面的内部链接极少,那对于新站来讲是非常难迅速网站收录的,由于内部链接少说明你的营销网站制作内容少,内容少那样客户体验一定就非常差,客户体验差,那样百度蜘蛛就可能觉得你的网站是垃圾网站,迟迟不给网站收录,或者说只不过象征性的网站收录首页,所以内部链接建设还是和客户体验有关,这里了解客户体验的重要程度了吧!
Construction sites within the chain within the chain, if your site is very few, it is difficult to quickly included for new sites for, because the chain less explain the construction of marketing your website content is less, less so the user experience must be very poor, poor user experience, then Baidu spider might think that your site is landfill site, has not included, or symbolic included the home page, so the construction of the chain or and user experience, here know the importance of user experience!4.广告问题。
Advertising.新站上线就放广告,这个是不利于SEO的,会减少搜索引擎的友好度的,所以对于新站,尽可能不要放广告,在已经布局好的广告位上放一些图片,使网站整体看起来好看一点,尤其是弹窗广告,假如你是新站,一上线就放弹窗广告,那样基本上你的网站就被搜索引擎判死刑了,由于百度新算法,石榴算法是专门针对弹窗广告的,当然新站通常来讲流量一定不大,假如你放弹窗广告来盈利,只须两种可能,一种是你有非常不错的正当流量来源,一种是你筹备刷流量,这两种对网站的长远进步都是不好的,所以想长远进步的,就好不要走此捷径。
The new line will put advertising, this is not conducive to the website optimization, will reduce the search engine friendly degrees, so for new sites, try not to put advertising, put some pictures on the already layout good advertising position, make whole site look nicer, especially the window advertising, if you are a new sites, a on line on the pop-up ads, so basically you website is search engine sentenced to death, because the new algorithm Baidu, pomegranate algorithm is designed for pop-up ads, of course, the general flow is not sure, if you put the pop-up ads to profit, as long as the two possibilities, one is you have a legitimate source of traffic is very well, one is you ready to brush flow, these two kinds of long-term development of the site are not good, so I want to long-term development, we should not make the cut.5.内容采集问题。
Content acquisition problem.新站上线后就开始采集文章,这对于百度来讲,此类网站就是垃圾网站,根本不会网站收录,即便网站收录了一段时间后也会被k,我想你一定会说,我伪原创啊,我曾今看过一个网站,网站内容全部几乎是采集的,但他的排名非常不错,那他是如何做到啊,我研究了一下他采集的文章,基本上没可读性,但就是排名好,经过一番查找,最后发现他采集的文章里放了一些不相干的内容,将这类内容的字体颜色和文章的背景颜色搞成一样的白色,如此用户浏览文章的时候就看不到了,也不影响客户体验,又能非常不错的排名。
New sites began to collect articles online, for Baidu, such sites is garbage sites, not included, even if included after a period of time will be K, I am sure you will say, I pseudo original ah, I once saw a website, website content is almost acquisition, but his ranking is good, that he is the how to do ah, I studied his collection of articles, no readability basically, but is the ranking is good, after a search, finally found his collection article put some irrelevant content, the content of the font color and background of the article color to be the same white, so that users browse the time not see, do not affect user experience, but also a very good ranking.我想大部分人会觉得这是一个非常不错的办法,确实我察看了这个网站非常长的时间,排名都没掉,而且还在逐步上升,但有一点就是这个网站的pv非常低,几乎和IP一样,这说明什么呢,他网站建设是为了迎合搜索引擎的口味,而不是重视客户体验,而且事实表明网站的客户体验非常差,我相信此类网站是走不远的,用户比较容易流失。这里还是说到了客户体验,不言而喻所有都是围绕客户体验转的。
I think most people would think that this is a very good method, I observed this site for a long time, ranking has not dropped, but also gradually increased, but the point is that this site PV is very low, almost like the IP, what does this mean, he is doing a website in order to cater to search engine taste, rather than focus on user experience, but also the fact that the user experience of the website is very poor, I believe this kind of website is not far away, the user is very easy to loss. Here is that the user experience, one can imagine everything revolves around the user experience.6.主机空间问题。
Host space problems.没一个稳定的空间非常难做好百度排名,不少小白站长,在买空间时考虑最多的是价格问题,期望实惠而且空间又大,我相信实惠没好货的道理,不要贪图小实惠,不然真会叫你后悔莫及的,我见过几个网站本来排名非常不错的,网站权重也高,但由于空间问题,一段时间打不开了,最好被百度降权了,虽然最后伴随空间的稳定,网站权重还是恢复了,但对于新站来讲会减少搜索引擎的友好度的。所以空间的选择非常重要,绝对不要贪图小实惠。
Without a stable space is very difficult to do Baidu ranking, many novice webmaster, buy space when the price is considered the most problems, want cheap and space is large, I believe that no good cheap goods truth, don't covet petty gain, otherwise it will make you too late to regret, I have seen some sites have very good ranking, weight is high, but because of space issues, for a period of time not open, is best Baidu down the right, although in the end with the stability of the space, weight or restored, but for new sites will reduce the search engine friendly degree. So the choice of space is very important, must not covet petty gain.7.关于301永久性重定向问题。
About 301 redirection problem.通常情况下,域名分为主域名和二级域名,比如xxx.com和前者是主域名,后者是二级域名,依据习惯,有些人喜欢不带www的,而有些人喜欢带www的,因此为了不使网站权重分散和品牌的塑造,就需要301永久性重定向了,这里就不讲述具体的办法了,对于小白,切记必须要在上线后立即做好301永久性重定向,不要等你的网站有了就好的排名后在做301永久性重定向,如此会致使你的网站关键词排名会停止上升,要紧的是必须要选好你要用的域名,不要反复重定向。
In general, the domain is divided into the main domain and the two domain names, such as xxx.com and the former is the domain name, which is the two level domain, according to custom, some people love without WWW, and some people like WWW, so in order to make do not make weight dispersion and brand, you need 301 redirect, you not here on specific methods, for the novice, be sure to immediately make a 301 redirect in on-line, so you do not have a good website ranking in the do 301 redirection, this will lead to your website ranking will sTOP rising, it is important to select you want to use the domain name, do not repeatedly redirection.我曾见过一个网站,本来排名非常高的,网站权重大约为3左右,但一次看他做了301永久性重定向,以前没做过,将带www的指向了不带www的,但过来几天他又将不带www的指向了带www的,过了几天他的网站被降权了,网站权重直接降为0,到今天4个多月还没恢复,虽然网站收录不少,但网站权重排名非常低,虽然网站权重早晚会恢复的,但时间会非常长的,毕竟草根站长是等不起的,所以301永久性重定向需小心,小心操作。
I have seen a site, was ranked very high, the weight is about 3, but once see him do a 301 redirect, haven't been done before, will take www direction without WWW, but after a few days he would not bring the WWW to the WWW, the a few days on his web site is down right, the weight is directly reduced to 0, has more than 4 months has not recovered, although included many, but the weight of ranking is low, even though the weight will recover sooner or later, but time will be very long, after all grassroots webmaster is not afford, so a 301 redirect the need to be cautious, careful operation.最后,提醒大伙要培养按期检查301永久性重定向是不是还有效,尤其是主机升级后,本站过去出现过这种问题,主机升级后,301永久性重定向尽然掉了,还好本站是新站,不需要过于担忧。
Finally, to remind you to develop a regular check 301 redirect is still valid, especially the host after the upgrade, the station has appeared this kind of problem, the host after the upgrade, 301 redirect all away, but the station is new sites, do not worry too much.8.关于网站url搜索引擎的提交问题。
On site URL search engine submission of problem.对于新站,url的提交非常重要,什么时间提交,提交多少次,这个也比较要紧,我认为,在新站上线一段时间,在你的网站内容更新有规律的状况下,在提交url,不要在你的网站更新没规律的时候提交,当蜘蛛来的时候你的网站没内容,会减少搜索引擎友好度的。更新文章最好要培养规律,然后再提交url,最后小白要培养看网站日志的习惯,剖析百度蜘蛛的IP段和爬取网站的次数和规律,对SEO有非常大的帮忙。
For new sites, URL is important to submit, when submitted, submit many times, this is more important, personal think, on-line for a period of time in the new sites, in your website content update law, the submission of URL, do not update when there is no law to submit your site, when spiders your website does not have content, will reduce the search engine friendliness. Updated best article to develop rules, and then submitted to URL, finally the novice to form the habit of Web log, IP segment analysis Baidu spider crawling frequency and regularity and take website, has the very big help to the website optimization.总结:这就是小白网站建设网站优化要考虑的一些要紧的问题,考虑到这类会叫你的网站制作少走些弯路,迅速网站收录和获得排名。
Summary: This is the new site 网站优化 to some important issues to consider, taking into account that will make your web site to little take some detour, fast included and ranking.
版权所有:建站宝盒
转载注明来源:
小白网站建设不可忽视的SEO排名优化必须具备常识
本文版权网址:
http://www.wcxywh.com/qth/20250218/262.html